Climate change mitigation in aging societies: Motivational and cognitive aspects

Abstract

The success of mitigating climate change depends on actions taken within the upcoming four decades. In Western societies, this timeframe coincides with a demographic shift increasing the age of the median voter and decision maker. The willingness to contribute to climate change mitigation may decrease with age since the benefi ts may lie beyond the life span whereas the costs are immediate. In several experimental studies, we investigate cognitive limitations and motivational factors in relation to climate change mitigation. In a fi rst set of studies subjects are given the chance to invest up to 10€ into the reduction of CO2 via the EU ETS. Contrary to theoretical considerations, we fi nd evidence for a strong and positive effect of age. Furthermore we show that social cues can be used to in uence contributions. Moreover we demonstrate that independent of age most subjects are able to understand complex stock flow problems if the mode of presentation is adequate. System thinking ability is not firmly linked with a motivation to contribute to climate change mitigation. In a training study we show however that an increase of information about climate change can lead to a reduction of contributions.